{"id":7823,"date":"2026-04-24T15:10:46","date_gmt":"2026-04-24T12:10:46","guid":{"rendered":"https:\/\/idcolor.ee\/?post_type=product&#038;p=7823"},"modified":"2026-04-24T16:00:21","modified_gmt":"2026-04-24T13:00:21","slug":"k18-triplebright-oxidation-defence-purple-shampoo","status":"publish","type":"product","link":"https:\/\/idcolor.ee\/fi\/tuote\/k18-triplebright-oxidation-defence-purple-shampoo\/","title":{"rendered":"K18 TripleBright oxidation defence purple shampoo"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243; offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221; css=&#8221;.vc_custom_1643102572855{padding-right: 40% !important;}&#8221;][vc_single_image image=&#8221;3889&#8243; img_size=&#8221;full&#8221;][vc_empty_space height=&#8221;20px&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;3\/4&#8243; css=&#8221;.vc_custom_1643102537405{padding-right: 70% !important;}&#8221; offset=&#8221;vc_hidden-lg vc_hidden-md&#8221;][vc_single_image image=&#8221;3889&#8243; img_size=&#8221;full&#8221;][vc_empty_space height=&#8221;20px&#8221;][\/vc_column_inner][\/vc_row_inner]<div class=\"nasa-title clearfix nasa-t hr-type-none\"><h4 class=\"nasa-heading-title\"><span class=\"nasa-title-wrap\"><span style=\"color: #000000;\">K18 TripleBright oxidation defence purple shampoo | 125 ml<\/span><\/span><\/h4><p class=\"nasa-title-desc\" style=\"color: #000000;\">BRIGHTER, LONGER-LASTING BLONDE<\/p><\/div>[vc_empty_space height=&#8221;20px&#8221;][vc_separator][vc_empty_space height=&#8221;20px&#8221;][vc_column_text css=&#8221;&#8221;]<strong>Breakthrough triple-action purple shampoo<\/strong> removes metals + minerals, neutralises existing + defends against future brassiness.[\/vc_column_text][vc_empty_space height=&#8221;25px&#8221;][vc_separator][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;20px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4>WHAT IT DOES<\/h4>\n<ul>\n<li>1 wash removes up to 3 months of brass from hard water *<\/li>\n<li>Neutralises brassiness without staining or overtoning<\/li>\n<li>Ideal hair tone is restored and evened *<\/li>\n<li><strong>Easy-to-apply foam<\/strong><\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_separator align=&#8221;align_left&#8221; el_width=&#8221;10&#8243; css=&#8221;.vc_custom_1777035597027{margin-top: 10px !important;}&#8221;][vc_column_text css=&#8221;&#8221;]<a href=\"https:\/\/www.k18hairpro.com\/pages\/disclaimers\" target=\"_blank\" rel=\"noopener\"><em>* k18hairpro.com\/disclaimers<\/em><\/a>[\/vc_column_text][vc_empty_space height=&#8221;15px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4>WHY IT WORKS<\/h4>\n<ul>\n<li>Removes brass-inducing metals and minerals with <strong>ionic detox<\/strong><\/li>\n<li>Neutralises brassiness with <strong>precision violet technology<\/strong> that won\u2019t stain or overtone<\/li>\n<li>Defends against future brass with a <strong>biopolymer<\/strong> to help prevent reattachment of metals + minerals during washing<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;15px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4><strong>HOW TO USE<\/strong><\/h4>\n<p><strong>Use between lightening services to refresh brightness.<\/strong><\/p>\n<ol>\n<li>Apply foam shampoo to wet hair, distributing evenly, lathering from roots to ends.<\/li>\n<li>Let sit for 1-3 minutes.<\/li>\n<li>Thoroughly rinse.<\/li>\n<\/ol>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;25px&#8221;]    <div class=\"nasa-sc-carousel-main nasa-bullets-center\">\r\n                <div \r\n            class=\"nasa-slick-slider nasa-not-elementor-style nasa-slick-nav\"\r\n            data-autoplay=\"true\"\r\n            data-loop=\"true\"\r\n            data-speed=\"600\"\r\n            data-dot=\"true\"\r\n            data-columns=\"1\"\r\n            data-columns-small=\"1\"\r\n            data-columns-tablet=\"1\"\r\n            data-switch-tablet=\"767\"\r\n            data-switch-desktop=\"1024\"\r\n            >\r\n            [vc_single_image image=&#8221;7824&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;7825&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;7827&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;7828&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;7826&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;]        <\/div>\r\n    <\/div>\r\n    [\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;25px&#8221;][vc_separator][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]<\/p>\n<h4><strong>Precautions of use:<\/strong><\/h4>\n<div class=\"accordion__copy--inner\" data-accordion-copy-text=\"\">\n<p>Avoid eye contact. For external use only. In the event of an adverse reaction, discontinue use and contact a physician immediately. Keep out of reach of children.<\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<h5><strong>125 ml<\/strong><\/h5>\n<p><strong>BRIGHTER, LONGER-LASTING BLONDE.<\/strong> Breakthrough triple-action purple shampoo removes metals + minerals, neutralises existing + defends against future brassiness.<\/p>\n","protected":false},"featured_media":7829,"template":"","meta":[],"product_brand":[207],"product_cat":[310],"product_tag":[],"class_list":{"0":"post-7823","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_brand-k18-hair","7":"product_cat-k18-hair","9":"first","10":"instock","11":"taxable","12":"shipping-taxable","13":"purchasable","14":"product-type-simple"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>K18 K18 TripleBright oxidation defence purple shampoo - iD Color<\/title>\n<meta name=\"description\" content=\"Breakthrough triple-action purple shampoo removes metals + minerals, neutralises existing + defends against future brassiness.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/idcolor.ee\/fi\/tuote\/k18-triplebright-oxidation-defence-purple-shampoo\/\" \/>\n<meta property=\"og:locale\" content=\"fi_FI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"K18 K18 TripleBright oxidation defence purple shampoo - 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